Yurtseven, Ömer

Profile Picture
Profile URL
https://hdl.handle.net/20.500.12416/8903
Name Variants
Yurtseven, Ömer
Job Title
Dr. Öğr. Üyesi
Email Address
yurtseven@cankaya.edu.tr
Main Affiliation
Uluslararası Ticaret ve Finansman
Status
Current Staff
Website
ORCID ID
0000-0003-3166-4646
Scopus Author ID
59492014200
Turkish CoHE Profile ID
119436
Google Scholar ID
fxJ2mOgAAAAJ
WoS Researcher ID
JIW-0191-2023
Files
00458.jpeg (25.64 KB)

Sustainable Development Goals

NO POVERTY1
NO POVERTY
0
Research Products
ZERO HUNGER2
ZERO HUNGER
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GOOD HEALTH AND WELL-BEING3
GOOD HEALTH AND WELL-BEING
0
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QUALITY EDUCATION4
QUALITY EDUCATION
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GENDER EQUALITY5
GENDER EQUALITY
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CLEAN WATER AND SANITATION6
CLEAN WATER AND SANITATION
0
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AFFORDABLE AND CLEAN ENERGY7
AFFORDABLE AND CLEAN ENERGY
0
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DECENT WORK AND ECONOMIC GROWTH8
DECENT WORK AND ECONOMIC GROWTH
2
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INDUSTRY, INNOVATION AND INFRASTRUCTURE9
INDUSTRY, INNOVATION AND INFRASTRUCTURE
0
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REDUCED INEQUALITIES10
REDUCED INEQUALITIES
1
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SUSTAINABLE CITIES AND COMMUNITIES11
SUSTAINABLE CITIES AND COMMUNITIES
0
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RESPONSIBLE CONSUMPTION AND PRODUCTION12
RESPONSIBLE CONSUMPTION AND PRODUCTION
0
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CLIMATE ACTION13
CLIMATE ACTION
0
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LIFE BELOW WATER14
LIFE BELOW WATER
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LIFE ON LAND15
LIFE ON LAND
0
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PEACE, JUSTICE AND STRONG INSTITUTIONS16
PEACE, JUSTICE AND STRONG INSTITUTIONS
0
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PARTNERSHIPS FOR THE GOALS17
PARTNERSHIPS FOR THE GOALS
2
Research Products
Documents

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Documents

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Scholarly Output

5

Articles

4

Views / Downloads

377/14

Supervised MSc Theses

1

Supervised PhD Theses

0

WoS Citation Count

0

Scopus Citation Count

0

Patents

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Projects

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WoS Citations per Publication

0.00

Scopus Citations per Publication

0.00

Open Access Source

3

Supervised Theses

1

JournalCount
Business and Management Studies: An International Journal2
International Journal of Sustainable Economies Management1
Pomorstvo1
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Now showing 1 - 3 of 3
  • Thumbnail Image
    Article
    Analysis of Maritime Transportation Sector Through Econometric Modelling Concerning Relationship Between Foreign Trade and Freight Transportation in Türkiye
    (Univ Rijeka, Fac Maritime Studies, 2024) Gurses, Cemre; Temiz, Dilek; Yurtseven, Omer; Kanik, Zehra B.; Gokmen, Aytac
    The main objective of this study is to investigate the effect of freight transportation on foreign trade in the Turkish maritime transportation sector. Data gathered from the Turkish Statistical Institute and the Ministry of Transport and Infrastructure's official websites, between the years 2013 and 2023, were utilized and time series analysis was conducted. The Industrial Production Index was used as a proxy for economic expansion. This research used five variables, all shown in logarithmic form (Export, Import, Volume, Handling, and Index). Unit root tests were done to examine the stationarity of the series. Regression analysis was conducted utilizing the Ordinary Least Squares (OLS) method to ascertain the short-term direction of the relationship between the variables. The findings from the Toda-Yamamoto causality test align with those derived from OLS and affirm that within the maritime sector, sea freight transportation exerts a positive impact on foreign trade, particularly in the short term.
  • Thumbnail Image
    Article
    Türk İmalat Sektöründe Reklam Yoğunluğu Belirleyicilerinin Panel Veri Analizi
    (2023) Yurtseven, Ömer; Günalp, Burak
    Bu çalışmada 66 dört haneli Türk imalat endüstrisi için 1993–1999 dönemine ait panel veriler kullanılarak reklam yoğunluğunun belirleyenleri araştırılmaktadır. Havuzlanmış en küçük kareler ve sabit etkiler regresyonlarından elde edilen sonuçlar reklam yoğunluğu ile yoğunlaşma arasında bir kuadratik ilişkinin varlığını ortaya koymuştur: Reklam yoğunluğu yoğunlaşma oranı ile birlikte önce artmakta, yoğunlaşma oranı belli bir eşik değerin üzerine çıktığında yoğunlaşma oranındaki artışlar reklam yoğunluğunu azalmaktadır. Sonuçlar ayrıca, daha kârlı ve daha hızlı büyüyen endüstrilerin daha yoğun reklam verdiğini göstermiştir. Ürün dayanıklılığı, ihracat yoğunluğu ve tüketim malları satışı reklam yoğunluğunu etkileyen diğer faktörler olarak görünmektedir. Ancak, bu faktörlere ilişkin kanıtlar çok güçlü değildir.
  • Thumbnail Image
    Article
    Hizmet Sektöründe Marka Konumlandırma Bağlamında Tüketici Tatmini: Ankara Starbucks Çalışması
    (2018) Şandır, Serkan; Yurtseven, Ömer
    It has become quite important to create a brand and increase brand awareness in today’s global world where the interaction among societies have increased tremendously. Brands that position themselves on a worldwide basis while keeping their own cultural traits, increase their chances of success. The main purpose of this study is to investigate the impact of customer satisfaction and social activities on brand positioning. For this, a survey is conducted in one of the most successful service sector firms, Starbucks. Its customers’ satisfaction in relation to brand positioning in Turkish market specifically in Ankara has been explored. The results show that there is a meaningful relationship between customer satisfaction and brand positioning of Starbucks in Ankara. Participation by customers in social activities has also proven to have a positive relationship with brand positioning.