Mapping the Landscape of Organizational Branding: A BERTopic-Driven Exploration

Kiliç, TamerÖzsaçmaci, Bülent2026-03-062026-03-0620262146-4405https://hdl.handle.net/20.500.12416/15920https://doi.org/10.32479/irmm.22135eninfo:eu-repo/semantics/openAccessStakeholder ReputationTopic ModelingOrganizational BrandingBertopicMapping the Landscape of Organizational Branding: A BERTopic-Driven ExplorationArticle10.32479/irmm.221352-s2.0-105029311290