Browsing by Author "Azeez, Suad Shatti"
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Master Thesis An evaluation of three search engines (google, yahoo, bing) based on arabic user perception(Çankaya Üniversitesi, 2017) Azeez, Suad ShattiWith the rapid increase of Arabic users around the world, a need of understanding the preferences of this wide Stratum of society is important. To do so we designed a questionnaire to evaluate three search engines (Google, Yahoo, and Bing) to reveal the Arabic user's perception of these three search engines. Each engine has its own features and it is own search methods to achieve the main purpose of search engines which is retrieving relevant results. This study exposes the pros and cons of the three tested search engines which give the opportunities to search engine developers to enhance their products. The results showed that Google performs very well comparing with Yahoo and Bing in some kind of data (text and video search) whereas image and advertisements Yahoo seems to be more accurate, Bing captivated many participants with its attractive homepage and useful features except supporting Arabic language in Bing map. Our results will help engineers and designers to improve their search engines in term of the design of homepages and result, improving their search engines algorithms for Arabic queries.