WoS İndeksli Yayınlar Koleksiyonu
Permanent URI for this collectionhttps://hdl.handle.net/20.500.12416/8653
Browse
3 results
Search Results
Article Citation - WoS: 3Citation - Scopus: 4An Empirical Survey of Consumer Ethnocentrism in Kazakhstan and the Preference of Consumers on Imported Products(Ahmet Yesevi Univ, 2017) Nakip, Mahir; Nakip, Mahir; Gokmen, Aytac; Gökmen, Aytaç; Uluslararası Ticaret ve FinansmanThe reality of globalization declines the frontiers for cross border international trade and investments as well as functions as a means to converge the consumer needs and expectations on a global base. The convergence of the expectations of consumers is considerably beneficial for international businesses in their international marketing activities. However, this issue does not realize in every country or regional market. Yet, consumer ethnocentrism is a profound obstacle for international businesses which emphasis nationalistic sentiments, pride and the rejection of any product or idea that is made in another country without any rationale reasoning. Thus, this study is aimed at researching the subject of consumer ethnocentrism in the Central Asian Turkish Republic of Kazakhstan. The results indicate that there is not a strong relation between ethnocentric perceptions and product necessity in Kazakhstan. Also, sub-dimensions of ethnocentrism have different correlation levels with each imported products. In addition, religious and moral values are not effective factors in explaining the variation in imported products.Article Citation - WoS: 1Financial Market Segmentation: an Application on Islamic Financial Markets(Journal Applied Economics & Business Research, 2017) Nakip, Mahir; Gökmen, Aytaç; Nakip, Mahir; Gokmen, Aytac; Mohammed, Salah Awad; Uluslararası Ticaret ve FinansmanMuslim world comprises of a considerable part of the earth's population and there are many Muslim states in the world. People who adopted the Islam religion have a distinctive understanding of life based on Al-Quran, Hadith and Sharia. Therefore, all the deeds of Muslims must be in accordance with the way of Islam and Sharia. Finance is an issue in which Sharia prevails. According to the principles of Sharia, conventional financial applications are not proper for Muslims. Therefore, certain financial instruments and regulations are implemented to comply with the rulings of Islam and Sharia. Moreover, the aim of this study is to analyze the financial markets in Muslim countries resting on dependable international resources such as macro economical and financial indicators, and segmenting them by using statistical methods as Cluster and Discriminant analysis. As a result, it is concluded that financial markets in Muslim countries can be segmented by using certain financial indicators. Yet, financial markets in Muslim countries cannot be segmented by using certain economic indicators but, these indicators can be used to discriminate the financial market segments.Article Virtual business operations, e-commerce & its significance and the case of Turkey: current situation and its potential(Springer, 2012) Gökmen, Aytaç21(st) century is the age of high technologies penetrated into business leading to virtual businesses and e-commerce applications combined with electronic business (e-business) structures. Virtual businesses are independent and/or partly dependent organizations that have flexible and agile structures to respond the altering business conditions. Yet, electronic commerce (e-commerce) is the exchange of goods and services over the Internet. Both virtual businesses and e-commerce operations enable organizations to have fluid structures, modify the changing conditions, lower expenses, access to new markets and attain new consumers. The e-commerce applications have also been increasing in Turkey at a great pace but not significantly when compared to the total trade volume. For, the aim of this paper is to focus on the virtual businesses, e-commerce, harmonization of the conventional business structures with e-commerce and emphasize the importance of the e-commerce applications in Turkey resting on dependable national and international publications and data. With respect to the research made, it is possible to state that the e-commerce volume of Turkey is increasing as a remedy to cover the foreign trade deficit, but it is still not sufficient when compared to the total trade volume. Additionally, even though Turkey possesses an efficient e-government mechanism and e-signature law to enhance the volume of its e-commerce, the lack of cooperation among parties and standardization as well as the difficulty in adoption of digital transactions would be issues to be tackled in order to develop e-commerce in Turkey