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Uluslararası Ticaret Bölümü Yayın Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.12416/401

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Browsing Uluslararası Ticaret Bölümü Yayın Koleksiyonu by browse.metadata.publisher "IGI Global"

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    Contemporary Change Management and Leadership in Local and International Businesses
    (IGI Global, 2019) Gökmen, Aytaç; Doğru, Çağlar
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    Culture, Cross-Cultural Communication, and International Business Communication in the Global Context: a Critical Approach
    (IGI Global, 2023) Gökmen, A.
    International business communication concerns the reconciliation of businesses and products which strive to embrace both the private and government sectors of numerous countries to conduct business transactions. Yet, inter-cultural communication is used when delivering different messages among different societies while doing international business. Thus, the aim of this chapter is to define the concepts of culture, international business communication and inter-cultural communication as well as integrate them on a global scale. © 2024, IGI Global. All rights reserved.
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    Digital Economy: the Correlation Between Digital Technology and Economic Growth-An Emperical Application
    (IGI Global, 2023) Gökmen, A.; Dinç, D.
    The aim of this study is to explain the concept of digital economy and to examine the effect of digital technology on economic growth. In the study, the causality relationship between digital technology and economic growth in the Turkish economy for the period 2004-2021 was investigated with the Toda-Yamamoto test. As a result of the study, according to 10% significance level, bidirectional causality between internet usage-economic growth, computer usage-economic growth, and one-way causality between mobile line usage and economic growth from mobile line usage to economic growth was determined. No causal relationship was found between website ownership and economic growth in enterprises. According to the 5% significance level, a one-way causality relationship was determined from only computer and internet use to economic growth. © 2023, IGI Global. All rights reserved.
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    Foreign Direct Investment in the Cement Industry of Turkey: Overall Contribution by Multinational Businesses and Potential Impacts on the Economy
    (IGI Global, 2015) Gökmen, A.
    The cement sector contributes to the development of the GDP and also the creation of employment opportunities in Turkey. The cement production is made of 100% national inputs and it is exported to 90 countries in the world. Additionally, it attracted an important portion of foreign direct investment (FDI) by means of the privatization operations. However, despite its importance, the cement sector of Turkey is very fragile, especially in times of global crisis and economic downturns. Eventually, the aim of this chapter is to review the cement sector of Turkey, analyze the foreign participation and work out its overall contribution to the entire economic capacity of Turkey depending on credible national and international publications. © 2015, IGI Global.
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    The Importance of the Destination Choices of Tourists: The Case of Kazakh Tourists Visiting Turkey
    (IGI Global, 2020) Nakip, M.; Gökmen, A.
    This article describes how the tourism industry is one of the cornerstones of an economy when utilized effectively. Moreover, since the tourism destinations in a country cannot be moved to the visitors, tourists are promoted to visit these places. Therefore, in order to entice the tourists to visit a country, it is indispensable to advertise and promote a destination properly with its hospitality, recreation, sightseeing, sun, sea and natural characteristics in order to attract more visitors. Thus, the aim of this article is to review the literature comprehensively on the economic reflections of the tourism industry, significance of the marketing and promotion of destinations. With this information, the factors affecting the destination choices of tourists are determined. Finally, these factors are used to review the destination preferences of Kazakh tourists to the Turkish Republic by taking destination attractiveness, attributes and management issues into consideration alongside statistical applications. © 2021, IGI Global.