İşletme Bölümü Yayın Koleksiyonu

Permanent URI for this collectionhttps://hdl.handle.net/20.500.12416/403

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End date: 2019Scopus Q: search.filters.scopusQuartile.Q4

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Now showing 1 - 7 of 7
  • Article
    Citation - Scopus: 3
    Advertising Ethics: a Field Study on Turkish Consumers
    (2007) Özdemir, Handan; Ergin, E.A.; Ozdemir, H.; Halkla İlişkiler ve Reklamcılık
    This study examines whether use of deception in ads, cultural stereotyping, sexual stereotyping, and emotional exploitation factors have an influence on the Turkish consumers. Specifically, the aim is to discover whether each of these four factors have any impact on the consumers ' recall of the ad and subsequent purchasing decisions. The results of this study should help foreign and domestic advertising agencies and their clients, already existing in or planning to enter the Turkish market, in understanding the Turkish consumers better.
  • Article
    Citation - WoS: 1
    Citation - Scopus: 1
    Student Participation in Bologna Process: a Case Study From Turkey
    (Fac Teacher Education, 2014) Kahraman, Zerrin Ezgi; Kahraman, Z. Ezgi; Sakarya, Arif Orçun; Sakarya, A. Orcun; Orçun Sakarya, A.; Şehir ve Bölge Planlama; İşletme
    Bologna Process studies in Cankaya University's Interior Architecture Department (INAR), Turkey have been initiated in 2008. The goal of this study is to explore students' perceptions about the new programme outcomes framed with the Turkish Higher Education Qualifications Framework and to provide a set of guidelines for the Bologna Process to be implemented. A questionnaire including semi-structured questions is conducted in the data collection process. Content analysis method is used in order to examine students' perceptual outcomes. The findings of the study display that students' perceptions underline the importance of the acquisition of knowledge, skills and competences in social, economic and managerial dimensions of the professional life. Results also reveal the need of students for the acquisition and use of communicative, collaborative and interdisciplinary aspects of the profession and their expectations on both theoretical and practical contents of INAR courses. Furthermore, this study which mainly followed a student-cantered approach concluded that it is also possible to generalize new programme outcomes through the active participation of students.
  • Article
    Citation - WoS: 8
    Citation - Scopus: 6
    Does Adr Listing Affect the Dynamics of Volatility in Emerging Markets
    (Charles Univ-prague, 2010) Umutlu, Mehmet; Umutlu, Mehmet; Altay-Salih, Aslihan; Akdeniz, Levent; İşletme
    This paper analyzes the time-series variation in the return volatility of non-US stocks from emerging markets that are cross-listed on US exchanges. Unlike previous studies in the cross-listing literature, return volatility is modeled using conditional heteroscedaslicity models. We find that firms' exposure to risks such as local and global market betas remain unchanged after cross-listing. Moreover, we do not identify notable changes in the dynamics of the volatility of cross-listed stocks after cross-listing except for leverage effects. We further show that the mean level of conditional variance is not affected after cross-listing. Thus, our results provide counter-evidence to the belief that foreign investor participation drives volatility upward.
  • Article
    Citation - WoS: 1
    Citation - Scopus: 3
    Institutional Change in the Turkish Film Industry (1950-2006): Social Exclusion Impact of Globalization
    (Ankara Haci Bayram veli Univ, 2011) Kalemci, Rabia Arzu; Kalemci, R. Arzu; Ozen, Sukru; İşletme
    This study examines the impact of globalization on the organization of production chain in the Turkish film industry. Adopting the historical institutionalist approach, the study examines the institutional change in the organization of production, distribution and exhibition chain in the Turkish film industry for the period of 1950-2006. The main finding of the study is that as a result of opening up the industry to the foreign direct investment in 1989, the organization of production chain evolves from a network structure dominated by regional distributors to a hierarchical network structure dominated by the big US film companies. Another finding is that the multiplex type of film theaters particularly located in big cities emerges as a supplementary form to the theaters with single screen that has been widespread in the previous period. This leads to an increase in the number of cities without theaters. The study emphasizes that the social exclusion manifested by increasing 'theaterlessness' is inherent within the multiplex type of film theater diffused through globalization.
  • Article
    An Empirical Investigatıon Of Turkish Consumers' Online Shopping Patterns
    (2008) Ergin, Elif Akagün; Akbay, Handan Özdemir
    With the rapid rise of Internet, the number of consumers shopping online for consumer goods and services has grown dramatically. This growth in Internet shopping in many different cultures around the world has attracted the attention of researchers interested in what leads individuals to adopt this mode of shopping. Similar to the global trend, Turkish consumers are increasingly opting to use the Internet for their shopping purposes as well. With a population over 70 million people, Turkish market’s potential for online commerce is quite significant. The aim of this study is to examine male and female consumers’ online shopping behavior, usage patterns and the key elements that encourage online shopping.
  • Article
    Citation - Scopus: 3
    Decision Analysis on Criteria That Affect Design of Reverse Logistic Systems in Textile Sector
    (Chamber of Textile Engineers, 2018) Güzel, B.; Taş, A.
    In this study, reverse logistics implementation is examined in terms of the textile industry. This study examines textile recycling activities and textile wastes that are used in these activities and it also contains information and suggestions on the situation of textile wastes that are not used in recycling activities. The analysis chapter of this study determines the criteria which affect the decisions and activities of companies that carry out textile recycling. The sectoral order of the importance of these criteria, which have been determined as a result of literary research and expert opinions, was maintained by using AHP and DEMATEL multi-criteria decision making techniques. The study also examines the measurements affecting the decisions and activities of companies working in the textile recycling industry and it contains the order of the importance of these measurements, analyzed by using AHP and DEMATEL multi-criteria decision making methods. © 2012.
  • Article
    Tekstil Sektöründe Tersine Lojistik Sistemlerinin Tasarımını Etkileyen Kriterlere İlişkin Bir Karar Analizi
    (2018) Güzel, Barış; Taş, Ayşegül
    Bu çalışmada tersine lojistik uygulaması, tekstil sektörü açısından incelenmektedir. Tekstil sektöründe tersine lojistik uygulamalarının Türkiye’de hangi düzeyde, hangi bilinç ile uygulandığı, uygulamada hangi atık tiplerinin kullanıldığı ve kullanılmadığı araştırılmaktadır. Çalışmanın analiz bölümünde, tekstil geri dönüşümü faaliyetleri içerisinde olan işletmelerin kararlarını ve faaliyetlerini etkileyen kriterler belirlenmiştir. Literatür araştırması ve uzman görüşleri sonucu belirlenen bu kriterlerin AHP ve DEMATEL çok kriterli karar verme teknikleri kullanılarak sektörel önem sıralamaları elde edilmiştir.