Mapping the Landscape of Organizational Branding: A BERTopic-Driven Exploration
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Date
2026
Authors
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Journal ISSN
Volume Title
Publisher
EconJournals
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Abstract
Description
Keywords
Stakeholder Reputation, Topic Modeling, Organizational Branding, Bertopic
Fields of Science
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N/A
Source
International Review of Management and Marketing
Volume
16
Issue
2
Start Page
193
End Page
204
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Scopus : 0
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